New Product Development and Launch Masterclass Wed, 29 June 2022 09:00 – 16:00
About This Event
Hosted by specialist business support advisors Ashby House, the workshop will address:
- Value proposition and design thinking
- Competitor analysis
- Tools to develop, test and launch new products/services
- Branding and packaging
- Marketing strategy and implementation – routes to market
- When to launch new products/services
- Responsible and sustainable growth with reference to climate change, Net Zero and CSR
Attendees should leave with clear plan of action on how to launch their new product/service to market
Who can attend?
You need to be registered, or be eligible to register, on the ERDF-funded Cheshire and Warrington Business Growth Programme. To be eligible you must be:
- Small/medium – your business must be an SME. An SME has under 250 staff, turnover of £45 million and any ownership by a wider commercial group is below 25%.
- Local – your business address (registered or trading) or home address is within the Cheshire East, the Cheshire West and Chester, or the Warrington council areas.
- Able to commit to receiving 12 hours of support through our workshops and 1:1s
Please contact us to discuss the support if you’re unsure of eligibility bgp_team@chester.ac.uk
How To Join The Workshop
Once you have registered your interest through Eventbrite, a member of the team will be in contact to confirm your eligibility and place on the workshop. You will then be provided with a link to join the sessions via Zoom. If you have not used Zoom before, try downloading and testing it out beforehand. Here is a link to some tutorials Here is a link to some tutorials if you struggle or you can email us bgp_team@chester.ac.uk.
Introduction to the Delivery Partner
Ashby House supports business accelerators, incubators and growth organisations by providing a complete programme of training and business support. Over the last seven years our team has worked with over 475 early stage businesses from High-Tech to Bio‑Tech and from Satellite Propulsion to Waste Management, from Energy Planning to Social Distancing. Our clients tell us that we have helped raise over £150m of early stage investment, created or protected over 9,000 jobs and increased total revenue of those companies by over £170m a year
You need to be registered with the Cheshire and Warrington Business Growth Programme to attend this programme please click here to apply To register for the webinar session please visit our eventbrite page
