Business Innovation Masterclass Wed, 22 June 2022 09:30 – 16:00

by | May 25, 2022

Date – From June 22, 2022 to July 04, 2022
Start Time – 09:30 am
End Time – 04:00 pm
For more information contact –
Venue – Online Webinar Session

About This Event

For established SMEs with ambitious growth plans to embrace innovation in developing new or improved products, processes, or services

For established SMEs with ambitious growth plans that want to embrace innovation in developing new or improved products, processes, or services, this masterclass will address:

  • Why innovate?
  • Creating an innovation culture within the business
  • New and improved business innovation models
  • Identifying new customer requirements and market opportunities
  • Value proposition and design thinking
  • Testing and de-risking innovation
  • Responsible and sustainable innovation with reference to climate change, Net Zero and CSR.

Who can attend?

You need to be registered, or be eligible to register, on the ERDF-funded Cheshire and Warrington Business Growth Programme. To be eligible you must be:

  • Small/medium – your business must be an SME. An SME has under 250 staff, turnover of £45 million and any ownership by a wider commercial group is below 25%.
  • Local – your business address (registered or trading) or home address is within the Cheshire East, the Cheshire West and Chester, or the Warrington council areas.
  • Able to commit to receiving 12 hours of support through our workshops and 1:1s

Please contact us to discuss the support if you’re unsure of eligibility

How To Join The Workshop

Once you have registered your interest through Eventbrite, a member of the team will be in contact to confirm your eligibility and place on the workshop. You will then be provided with a link to join the sessions via Zoom. If you have not used Zoom before, try downloading and testing it out beforehand. Here is a link to some tutorials Here is a link to some tutorials if you struggle or you can email us

Introduction to the Delivery Partner

Ruby Star Associates help businesses, social enterprises and charities of all shapes and sizes grow, build accountable teams, generate more income, and innovate. We help leaders free up their time, surround themselves with brilliance and focus on the stuff that really matters. We are all about enterprise, entrepreneurship and making a massive difference.

Caroline Sanger-Davies is the Ruby Star Associate delivering this workshop. Caroline is a leader in marketing, communication, and income generation; with extensive experience in delivering strategic campaigns, managing reputation, and creating engaging customer and stakeholder experiences. She can help your draw on high-level strategic insight, and apply it in a way which is practical and effective for your business.

You need to be registered with the Cheshire and Warrington Business Growth Programme to attend this programme please click here to apply To register for the webinar session please visit our eventbrite page 


The Cheshire and Warrington Business Growth Programme is a consortium of North West based partners set up to deliver business growth activities across priority sectors from 2016-2023.

With a £3.85m investment of European Regional Development Funding (ERDF) matched by investment by the three partner Institutions, this innovative programme brings together three key business support providers across Cheshire and Warrington to offer businesses access to a variety of services.

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